The Heart Affect

For the love that lives in everyday moments.
We create thoughtful, romantic products that speak your heart — whether it's a shared laugh, a long-distance promise, or a quiet ‘I miss you.’ From tees to love-filled gifts, every piece is made to celebrate your kind of love. Because love isn’t just felt, it’s worn, gifted, remembered.

T-Shirts for the Heart

Not just t-shirts — these are feelings you can wear. Designed for the days when your heart has more to say than your mouth.

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Hugs in Mugs

These aren’t just mugs — they’re warm hugs for your soul. Whether it’s coffee, chai, or late-night overthinking, our mugs are made for hearts that feel deeply and love loudly.

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Bagged with Love

More than just a tote — it’s a love letter you carry on your shoulder. For the hearts that hold too much and still make space for more. These bags are made for your books, your dreams, and all the memories you can’t let go of.

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Best Sellers

Meet The Affect Tribe

  • The Man Affect

    We carry the spirit of men who’ve risen from their darkest moments and gone on to inspire change.

    Every product here echoes growth, and goodness.

    The Man Affect is A feeling. A fire. A movement.

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  • The Heart Affect

    For the love that lives in everyday moments.
    We create thoughtful products that speak your heart.

    Because love isn’t just felt — it’s worn, gifted, remembered.

    View 

  • The Woman Affect

    We carry the spirit of women who didn’t wait for permissions and created her own path.

    Every product you find here is a reminder that "you are your own revolution"

    The Woman Affect is A story. A fight. A legacy.

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